Client: SSE Airtricity | Agency: Edelman
The League of Ireland is powered by more than just players on the pitch — it's fuelled by the passionate people who dedicate their time, expertise and love to supporting the game, often behind the scenes. In this carefully crafted three-part mini-series, our team at Vibrant captured the essence of these remarkable individuals, bringing their stories to life with style, depth, and heart.
Our team blended the series’ overarching style with a distinctive flare for each story, reflecting the diverse ways people show their love for the League of Ireland at their local clubs. We took the time to get to know each person’s story and then we hit the ground running at Dalymount Park, up to The Brandywell and back down to Tallaght Stadium.
From showcasing the vital role of women in the sport to highlighting the hundreds of volunteers who show up week after week, the series shines a light on the unsung heroes who make the league what it is.
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League of Ireland
Powered by Brendan
Part one explores generational fandom through Brendan Graham,
a diehard Bohemians fan. Raised by his father as a Bohs supporter, Brendan is now passing that passion on to his daughter, Eabha,
keeping the family tradition alive.
Director: Michael Roulstone
Director of Photography: Stephen Reynolds
Camera Op: Jar Finnegan
Camera Assistant: Cara Gaynor
Animation: Kevin Goss-Ross
Edit + Grade: Stephen Reynolds
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Part two focuses on Lawrence Moore, the Public Relations Officer for Derry City, who shares his deep love for both the club and the city. Lawrence highlights the diverse career opportunities available within the league and emphasises that if you’re truly passionate about something, there’s always a way to be involved.
Director: Cara Gaynor
Director of Photography: Stephen Reynolds
Camera Ops: Stephen Reynolds, Cara Gaynor,
Michael Roulstone
Edit + Grade: Stephen Reynolds
Powered by Emma
Part three features the only female board member at Shamrock Rovers,
Emma Wheatley. She reflects on how the club has shaped her life, from attending matches as a child and witnessing the growth of young girls and women at games. She discusses the importance of inclusivity across the League of Ireland, acknowledging both the traditions that are still here today, and the positive changes that have taken place.
Director: Cara Gaynor
Director of Photography: Stephen Reynolds
Camera Ops: Stephen Reynolds, Cara Gaynor,
Michael Roulstone
Edit + Grade: Stephen Reynolds
At Vibrant, we’re passionate about bringing people’s stories to life.
This doc series captures the heart and soul of the League of Ireland, from
the storytelling and visuals, to the meticulously crafted edit and colour grade.
It’s a compelling, visually striking piece that our team had a lot of fun creating.
